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PPC Management Dedicated Account Manager- This person has been trained by a Google Qualified Company who is also a Yahoo Ambassador, a Microsoft adCenter Certified Partner, and a member of the Better Business Bureau. They have helped over 13,654 clients in 50 countries. These knowledgeable account representatives analyze your account and create a customized PPC campaign. This includes selecting a list of targeted keywords specific to your business and industry, and creating customized text advertisements. When a user searches one of your keywords, your ad is triggered, and the user is directed to your opt-in squeeze page. Each of these pages is custom designed around the keyword phrase. Setting a higher budget will result in more ad impressions; your ads will appear as frequently as possible for your keywords. Higher CPCs help your ads appear among top positions in Google search results and earn higher click-through rates. (Your click-through rate, or CTR, equals the number of clicks your ad receives divided by its number of impressions.) We use multiple ad networks: Facebook, Google Adwords, Yahoo and MSN, at least 6 each month. Choosing specific keywords will result in more targeted ads with higher click-through rates. (Your click-through rate, or CTR, equals the number of clicks your ad receives divided by its number of impressions.) · *We create a 4 Squeeze Pages for your product, service or business and connect it to a personalized List. Second, we create a customized pay-per-click advertising campaign based on keywords related to your business using keyword phrases. When a user searches one of your keywords, your ad is triggered and prospective customers are presented with your Squeeze Page. We then send you your clients email and name.
Local and regional targetingWe can set up your ads to appear only to people searching in a particular state, city, or region. Now it's easy to target online customers within, say, 25 miles of your front door. Region/Country TargetingTargeting smaller regions can result in more relevant ads with higher click-through rates. (Your click-through rate, or CTR, equals the number of clicks your ad receives divided by its number of impressions.) Local business adsGet noticed on Google Maps and Google Places. People searching for information related to your business will see your location, contact information, and an image of your choosing highlighted on a map of your area. Start a traditional media
campaign Google Analytics We use Google Analytics on the squeeze pages so that we can track where the traffic is coming from. With Website Optimizer, we will try various combinations of content to find out what leads to the most conversions. Why is testing valuable?
If you're putting money into
driving traffic to a page, then the content of that page is
worth every dollar you spend. You can use web tools like
Google Analytics to track how effective that content is in
getting you conversions, but tracking won't tell you how to
make your content more effective. The only way to figure out
what content will work best on your site is to test
different content.
With our PPC management programs you will have 4 optin squeeze pages per month-pages working for you utilizing different keyword phrases. Within 1 month you will know which one or two phrase is drawing the most traffic and which ones are converting into more targeted sales leads. We only use the ones that are performing and create 4 more the next month. PPC Management -Premier Program· *4 Expertly Selected Keywords -These keywords will be used within 4 articles each month + 1 pdf ebook that we will write for you connected to our auto-responder (with your *leads sent to you by email)· *Targeted Traffic · *Dedicated Account Manager · *Google Local Business Ad
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